Standards: Standard VII

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Standard VII

Desktop Publishing

The desktop publishing teacher has the knowledge and skills needed to teach the Foundations, Information Acquisition, Work in Solving Problems, Communication strands of the Technology Applications Texas Essential Knowledge and Skills (TEKS) in desktop publishing, in addition to the content described in Technology Applications Standards I-V.

I have been teaching Desktop Publishing topics in classes such as BIMM and BCIS for as many years as these classes have been offered. I have come to appreciate the importance and the elements and principles of design that must be used in every publication to make it have meaning and quality. I enjoy the creation of flyers, invitations, business cards and brochures and use them frequently in the classroom as a part of integrating technology to other subjects. I believe that the fundamentals learned in this area are especially important to all areas of Technology Applications and because of their usefulness, this kind of class should be a requirement for graduation.

Artifact #6 / Artifact #7/Artifact #8


Caption 6


Indicators: TA TEKS: 7.10s, 7.14, 7.15s, 7.46s, 7.18s, 7.43s, 7.37s, 7.31s

Artifact #6
View the Printable Card Page

Descriptors: Desktop Publishing, Digital Graphics, Communication

Title: Personal Business Card

Course: Desktop Publishing 104

Date Created: Spring 2003

Source: Original Design and Logo

Media: Credited in Adobe Illustrator for the logo, then created in Adobe Photoshop for the Card design and Typography.

Description: For this activity, I would love for you to create a letterhead, business card, or any other desktop publishing item of your choosing that will reflect who you are and what you are into. Your product should have: § a logo § a message; however brief, suitable for the type of communication § published for universal readability


Rationale: I chose this artifact to further demonstrate the nature of graphic communication a as constant element in Technology Applications. This business card incorporates the logo which I created for myself and makes a bold statement of my name and the ways to communicate with me.


Implications for future: Students of all ages can use a business card format to promote themselves to neighbors, future employers and others. They enjoy this activity and learn the basic principles of copy/paste, image file formats and the elements and principles of design. Elements of typography are critical to this assignment because it is created to be printed.


Reviewers Comments: Very Professional looking card, at first I thought you might have used a template. This certainly makes a bold statement.

Review Name: Rachel Newman

Date Reviewed: May 2003

Title: TATC Instructor


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Caption 7


Indicators:TA TEKS: 7.1k, 7.1s, 7.2k, 7.3s, 7.3k, 7.4s, 7.5s, 7.8s, 7.7k, 7.14s, 7.15s, 7.16s, 7.17s, 7.19s, 7.8k, 7.22s, 7.28s, 7.10k, 7.29s, 7.30s, 7.31s, 7.32s, 7.36s, 7.37s, 7.39s, 7.11k, 7.41s, 7.42s, 7.43s, 7.44s, 7.46s

Artifact #7 Printable Version

Descriptors: Desktop Publishing, Graphics, Elements and Principles of Design

Title: Fossil Ridge Newsletter

Course: Desktop Publishing

Date Created:November 1999

Source: Fossil Ridge High School

Media: Desktop Publishing with Word and Adobe Acrobat 5

Description: A monthly newsletter published for the communication of all news and school events; mailed to the households of all students enrolled at Fossil Ridge. The news material required communication skills with a number of participants, layout, design, input and printability with in a time sensitive environment. This newsletter was created with any templates and was a monthly work in progress. The Drawing tools available in Microsoft Word were used to create all the page enhancements. The crest on the front page was created from the school stationary and then enhanced using Adobe Photoshop

Rationale: In the age of information technology, communication my meet the needs of a diverse audience. Only 60 % of households use the WWW and therefore, the printed forms of communication are still extremely important and therefore reflect another area of skill that a Technology Applications teacher must master.


Implications for future: Continued work and improvement in this area will ensure that the needs of the vast public will be meet in the area of communication. All students need to have a basic understanding of the principles and elements of design and a working knowledge of the most basic of the software programs for creating communication.


Reviewers Comments: What a neat newsletter! The colors make it easy to read and the graphics enhance the looks of the newsletter very much. This is a great tool to communicate with parents and the community. It takes a lot of time and effort. It looks like you put in a lot of extra hours for your school district. They should be very proud to have you. Great job!

Review Name: Billie Schrank

Date Reviewed: Review 6-26-03

Title: TATC Student


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Caption 8


Indicators:TA TEKS: 7.31s, 7.27s, 8.39s, 7.28s, 7.47s, 7.24s, 7.16s, 7.13s, 7.10s, 7.1s, 9.29s, 9.19s, 9.35s, 9.43s

Artifact #8 Printable Version

Descriptors: Desktop Publishing, Graphics, Elements and Principles of Design

Title: Class Information Publication Brochure

Course: Desktop Publishing

Date Created:School Year 2002-2003

Source: Fossil Ridge High School

Media: Desktop Publishing with Publisher and Adobe Acrobat 5

Description: This is a brochure used for parent and student information when enrolling and beginning the Web Mastery class at Fossil Ridge. The product gives the parents the basic design and goals for the class, the grading policy and attendance policy and the First Nine Week Grading period outline of units and Projects. The brochure also give the parent the opportunity to respond to the class information in a format of a survey that can be detached and mailed back to the school.

Rationale: I have selected this artifact to demonstrate the ability to communicate in a printable format and online to a vast and diverse audience. I have also selected this product to demonstrate the effective use of color, graphics, typography, layout, white space, em and alignment techniques and other important features in desktop publishing. This artifact is reusable because the file, saved as a tif serves as a template for future years. When using the brochure as a demonstration and a lesson, the Rubric here serves to give the students guide lines and self evaluation as well as teacher feedback and evaluation. This rubric was created using Rubristar.


Implications for future: Each year at FRHS we have a orientation night for the parents and students planning to enroll in the following year. Each department at FRHS sets up a booth to make face to face contact and distribute information to help promote our programs. We make many brochures to advertise our classes. Students also learn to make brochures in many of the business classes to promote the necessity to communicate. This type of teaching and learning is broad and applicable across a broad spectrum of applications.


Reviewers Comments: As usually your product is first rate. The cast shadow of the school image is a very nice graphic. I was wondering why you did not bold the week seven-nine like you did the others on that page. I did not have a chance to print this out but the purple on yellow background should print out fine. I was looking at two things on that panel and wondering about the leading for the sentence ...Using state of the art and what the caption describing picture or graphic was doing at the bottom. for the panel addressing success is 95% I would suggest moving the % to the start of each line for thought completion. I really like the questionnaire. What panel will that tear off when submitted or did you want them to email you the answers? This will be a great promotion publication.

Review Name:Connie Swiderski

Date Reviewed: June 29, 2003

Title:TATC Instructor and Director


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